Do you know where to focus your efforts to drive growth?

PLAYING FIELD

Strategy is about making choices. This is more important than ever. Industry boundaries are blurring. Businesses are having to compete on multiple fronts and traditional business models are being dismantled.

Against this backdrop, the challenge most businesses face is choosing where and how to invest their limited resources to achieve their growth objectives.

Using our powerful, agile strategic planning approach, Playing Field, we help you to define the optimum portfolio strategy to capitalize on your market opportunities and to shape your category over the long-term.

Is your culture a source of competitive advantage?

HABITAT

Peter Drucker famously said, “Culture eats strategy for breakfast”.Culture is more important than it has ever been; 82% percent of executives believe that “culture is a potential competitive advantage” however, only 19% think they have the right culture (Deloitte Human Capital Trends Report).

Great companies have great cultures that create a natural momentum for them to successfully implement their strategies, while cultural fit is a critical factor for people when evaluating new roles. Consequently, your culture should be an essential element of your strategic plan – is it part of yours?

HABITAT will help you to strengthen your internal culture. We call this building a Cultural Advantage.

Are you future-proofing your brands?

SEED

Purpose and profit are not mutually exclusive.

Today, half of consumers are belief-driven buyers and two-thirds will pay more for a brand that is genuinely doing something to make the world better.

The proof is on the balance sheet – brands with purpose have experienced a brand valuation increase of 175% over the past 12 years compared with the median growth rate of 86% (Kantar New Purpose 2020 Report).

SEED will help you to implant purpose and sustainability into your strategy and drive meaningful value to your brands, your business and the world we share.

Are you satisfied with your innovation success rate?

INNOVATION ECOSYSTEM

Most business leaders say that innovation is one of their top growth drivers, but most are dissatisfied with the results. The challenge is to line-up ambition with ability. The hard truth is that most innovations fail.

Success comes from solving a consumer job better or faster than the competition. To do so you need the right leadership, culture, processes and skills to be able to learn and be agile designing your innovations, getting them to market – and nurturing them once they are there.

With Ecosystem we can help you to embed Innovation into your business and to create the roadmap to bring winning ideas to market.

Is digital clearly integrated into your business strategy?

DIGITAL STRATEGY

Digital is an integral part of any strategy, but it can be confusing to know how to connect it to the bigger business plan. 

With the digital grove, our partnership with WSI^TM, one of the world’s leading global digital agencies, we can make it simple and help you construct a digital strategy that will build your online reputation and drive revenue.