UNLOCK THE POWER OF YOUR BRANDS
We are The Grove Partnership
A boutique strategic marketing consultancy that, since 2011, has partnered with our clients to unlock the potential of their brands.
Our integrated approach provides the A-Z of building strong, purposeful brands – brands that drive sustainable top-line growth and organizational value.
We understand the challenges
you face because we have been
in your shoes:
We have a network of experienced and like-minded associates who have worked in senior strategic marketing and operational roles in Latin America, Europe and Asia for companies such as Unilever, Diageo, P&G, and SABMiller.
In TGP, we have consulted across of wide range of categories and markets… so we know what it takes to build a great strategy, and what it takes to implement one.
We combine our hard-earned expertise with your business knowledge
to design the solutions that work for you.
Commercial
Strategy Design
Strategy is about making the right choices and then building a compelling, bulletproof narrative that aligns the business. We will help you to define your vision and then to shape your business and category in the future – identifying where and how to focus your efforts to achieve sustainable top-line growth, supported by the right culture.
Building
Purposeful Brands
A strong brand has genuine purpose and a unique story that connects with people. To stay fresh the brand must bring this to life through memorable, consistent customer experiences that seamlessly connect traditional and digital media. We have the experience and the toolkit to help you to build brands with deep roots.
Commercial
Capability Development
To achieve their potential, your people require the right processes and commercial skills – these include strategic thinking, story-telling and creativity. We can help to transform your productivity and to build competitive advantage with our extensive experience in designing and delivering fit-for-purpose capability solutions.
WHAT WE DO
We have a network of like-minded and talented partners across
multiple disciplines, so we can build the perfect team for you.
Strategy
- Long-Term Strategic Plans
- Market Segmentation
- Portfolio Strategy
- Digital Strategy
- Innovation Scope
- Culture Development
Brands
- Brand Positioning & Story
- Brand Strategy
- Customer Experience
- Digital Marketing
- Integrated Activity Planning
- Trade & Shopper Marketing
Capabilities
- Marketing Bootcamp
- Digital Marketing
- SCQuARE ™
- Creative Creatures ™
- Tailormade Training Courses
- Commercial Processes
WHAT OUR CLIENTS SAY
TGP’s work brought out the best of our company. The process was smoothly and professionally run and the outcome has been disruptive and thought provoking, but also down to earth and actionable. Claudia and Mark combine their valuable and ample experience, with an efficient and effective methodology, to produce ground breaking results that deliver real value.
Juan Fernando Jiménez,
Director, Visión & Marketing
Working with TGP on our 5-year plan was a rewarding and highly productive experience. From the initial brief, up to the final submission we encountered a very professional, dynamic, strategic and highly committed team. The result was a tight, comprehensive, strategic and very actionable.
Maria Lucia Rodriguez
Head of Marketing LatAm, William Grants & Sons
TGP was the perfect partner for Bacardi to design our portfolio strategy in Colombia. Their very well-structured methodology allowed an easy navigation through the process and their extensive experience in the industry have added great value. TGP has been key to build the long-term vision for the business and the path to achieve it. The result was a robust plan with clear priorities for the company.
Juan Manuel Robayo Castro
Country Manager Andean Markets, Bacardi
I joined Grupo Agora 8 months ago and needed to deliver a 5-year plan with my team in the first 4 months. I needed a partner to make sure that the quality of the strategic process would deliver a transformational future for our group. Avoiding excessive sophistication that does not play well in a family company, Claudia and Mark travelled over several times from Colombia and rolled their sleeves up with us whilst deploying several simple but powerful strategic tools They made the process fun and effective and they made a major contribution on delivering this plan to our shareholders.
Jonathan Stordy
CEO Grupo Agora.
I have had the pleasure to engage in a couple of projects with TGP and both the process and outcomes were outstanding. We were able to structure a very solid business plan for a new category in a complex market with important information gaps, through a thoughtful hypothesis development effort, followed by effective ideation workshop sessions facilitated by Claudia and Mark; and finally everything came together by an intense and profound analytical phase where the internal team and TGP engaged as one to generate a plan that was both disruptive but achievable at the same time.
Constantino Spas
VP Managing Director Latin America & Caribbean
Let’s get to know each other
OUR SCANNING SESSION REVEALS HOW WE CAN HELP IS IT TIME FOR A SCAN?
Our proprietorial SCAN session – typically a half-day with a senior team – will help us to understand each other better and to quickly identify your areas of opportunity in our strategic marketing cycle.
With this diagnosis, we can then design the right proposal to help you.
” Vision without execution is hallucination. “
– Thomas Edison –
We are always happy to have a chat and to
see how we might help.
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